Substantial numbers (as much as 20-30%) of the input records we receive, if left unaltered, would result in mis-matches or non-matches. In order to maximize the match rate and accuracy of your input, IDENTIFY employs unique edit and correction procedures that ensure conformity with the USPS addressing standards for better mail deliverability. Additionally, wherever possible, identification of the most currently deliverable consumer addresses is facilitated by up-to-date address correction procedures.